ACT-003 / ARSENAL
What we bring

Four weapons.
One objective: results.

Not a service catalogue. An arsenal. Each capability is designed to create measurable commercial impact — and they compound when combined.

01 / Digital Leadership

Leading teams that
actually ship.

Digital transformation fails at the leadership layer, not the technology layer. We fix that — from inside your organisation.

What we deliver
  • Fractional CDO / digital director embedding
  • Digital team structure and capability assessment
  • OKR and digital performance framework setup
  • Leadership coaching for digital managers
  • Stakeholder alignment and board-level communication
  • Digital culture and ways of working transformation
Typical impact
Teams that were stuck become teams that ship. Roadmaps stop being wishful thinking and start being execution plans.
Faster delivery cycles
After restructuring team ways of working and removing governance bottlenecks.
90
Days to first impact
Our standard onboarding gets you from assessment to execution in a single quarter.
"Most digital problems are leadership problems in disguise."
Ward — Acutis founder
02 / Ecommerce Scaling

From platform to
performance.

Ecommerce that converts. Channels that compound. Commercial models that survive margin pressure. We've built and scaled these — not just advised on them.

What we deliver
  • Ecommerce platform architecture and stack selection
  • Conversion rate optimisation and UX audit
  • Channel strategy (D2C, marketplace, wholesale digital)
  • Customer acquisition economics and unit economics modelling
  • Retention and lifecycle programme design
  • Commercial KPI framework and dashboard setup
Typical impact
Revenue growth without proportional cost growth. The ecommerce flywheel — properly built — accelerates on its own.
+40%
Revenue growth (Y1)
Average first-year revenue uplift across ecommerce engagements.
−28%
CAC reduction
Customer acquisition cost after channel architecture and attribution cleanup.
"Ecommerce is not a channel. It's a business model. Most companies treat it like the former."
Ward — Acutis founder
03 / AI Transformation

AI that works in
the real world.

Not a keynote. Not a pilot that never scales. Practical AI integration that shows up in your cost base and output velocity — within months.

What we deliver
  • AI readiness audit and opportunity mapping
  • Use-case prioritisation by commercial ROI
  • Workflow automation design and implementation
  • AI tooling selection and vendor evaluation
  • Team training and AI adoption programmes
  • Governance framework and responsible AI policy
Typical impact
Measurable cost reduction and output acceleration within 6 months. AI that your CFO can point to in the accounts.
6mo
To measurable ROI
Our structured AI programmes deliver P&L-visible results within two quarters.
−35%
Operational cost reduction
Average operational cost reduction in content and workflow-heavy functions.
"The companies winning with AI aren't the ones with the most tools. They're the ones with the clearest use cases."
Ward — Acutis founder
04 / Cost Engineering

Finding the margin
others miss.

Ten years of financial training means we see cost structures differently. We find what's bleeding your digital P&L — and fix it without breaking what's working.

What we deliver
  • Digital cost structure audit and benchmarking
  • Vendor and licence portfolio rationalisation
  • Agency spend review and make/buy analysis
  • Digital team right-sizing and org design
  • Technology stack cost optimisation
  • ROI modelling for all major digital investments
Typical impact
Most companies have 20–35% unnecessary digital cost. We find it — and redirect it toward things that grow.
20%
Avg. digital cost saved
Minimum typical savings identified in the first cost audit engagement.
4wk
Audit to findings
Full digital cost audit with commercial recommendations delivered in 4 weeks.
"Your digital cost base is your most controllable lever. Most companies don't even know what it looks like."
Ward — Acutis founder

How an engagement works

Our process
Step 01
Ignition call

25 minutes. No pitch. We listen to your commercial challenge and tell you honestly whether and how we can help.

Week 1
Step 02
Commercial diagnostic

We map your digital operation against commercial outcomes. Where's value leaking? Where's growth stuck? What's the real problem?

Weeks 2–3
Step 03
Impact roadmap

A prioritised plan with financial modelling attached. Every initiative has an expected P&L impact before we start.

Week 4
Step 04
Embedded execution

We work inside your team. Leading, coaching, delivering. Measuring against the commercial model we built together.

Months 2–6+
How we engage

Pick your format.

Three ways to work with Acutis — depending on what you need and how fast you need it.

Format 01
Embedded Partner

Ongoing fractional engagement. We become part of your leadership team — attending meetings, shaping strategy, leading execution. Typically 2–3 days per week.

Ideal for: companies building digital capability long-term
Format 02
Sprint Programme

A fixed 8–12 week intensive. Defined scope, defined deliverables, defined commercial outcomes. Diagnostic to impact plan to execution.

Ideal for: companies with a specific problem to solve fast
Format 03
Advisory Retainer

Strategic guidance on demand. Monthly calls, async support, decision review, and a direct line to someone who understands both the numbers and the digital.

Ideal for: leaders who need a thinking partner, not a team

Which weapon
do you need?

Talk to us →